Data Appending
Using third-party data, we can make today’s surveys mobile, enjoyable and engaging... while still digging deeper.
Overview
We can be smarter about the data we are collecting and integrate insights with other survey data: syndicated studies, social media and behavioural data. Append with the likes of Acxiom Personicx Lifestage & Digital; Experian Mosaic; I-Behavior Purchase Categories & Retail Brands; Futures Company Marketing Receptivity, LIVING Well, and MindBase.
Key features
Making data work harder for you
Data Appends can segment your customer database, personalise your consumer communications and identify new segments.
Fully profiled panel
Our panel meets the industry’s most extensive and relevant set of consumer classification data.
Asking fewer questions
Ask what you need to and append the rest. Capture a holistic view of today’s consumer without asking a lot of questions.
Related solutions
Driven by our proprietary data, trust the insights you gain from the profiles you collect, connect and activate with us.
Enhance your datasets and boost the value of research investments by connecting real people profiles to other sources.
Comprehensive data quality assessments and authenticated audience samples based on people's stated behaviours.